This submit might comprise affiliate hyperlinks, which suggests we might obtain a fee if you buy via our hyperlinks. Please learn our full disclosure right here.
This submit will present you the ten hottest make-up tendencies for 2024.

2024 is right here, and with it, new make-up tendencies!
Take your make-up to the following stage with the ten hottest make-up tendencies to know in 2024, plus the make-up merchandise that can assist you to obtain the appears to be like.
This 12 months, there’s a development for everybody, whether or not you’re a make-up minimalist seeking to embrace the look of her pure pores and skin or a make-up maximalist who needs to amp up her look with daring, futuristic make-up.
Regardless of the place you fall on the wonder spectrum, you’ll certainly discover a development you’ll need to strive.
Simply bear in mind to view this development checklist as make-up inspiration reasonably than make-up necessities; finally, make-up is about expressing your self and enhancing your favourite options, regardless of what’s presently trending.
So, with out additional ado, learn on for the high 10 make-up tendencies of 2024!
Make-up Developments for 2024
1. Sugar Plum Fairy Make-up
It ought to come as no shock that Hailey Bieber began one other must-have make-up development simply in time for the brand new 12 months.
Chances are you’ll bear in mind her signature “glazed donut pores and skin” or “strawberry make-up” appears to be like, however Hailey has now launched us to “Sugar Plum Fairy” make-up, impressed by her function in The Nutcracker as a teen ballerina.
This female, ethereal make-up look immediately went viral on TikTok, and options loads of pink blush and shimmery eyeshadow and lip gloss, together with a natural-looking base and a lightweight coat of mascara.
Get the Look:
Faucet into your girly facet with Sugar Plum Fairy make-up — it’s particularly good for this time of 12 months because the ample quantity of pink blush is paying homage to Chilly Woman Make-up, giving it a wintry vibe.
To see how Hailey achieved this make-up look, you possibly can take a look at her TikTok make-up tutorial right here.
Whereas she doesn’t present the precise merchandise that she makes use of (apart from her now sold-out Rhode Peptide Lip Tint in “Jelly Bean”), you will get the look with any shimmery pink eyeshadow, like this shimmering foil eyeshadow in ballet pink from Lawless, a clear make-up model. It’s going to soften into your lids to create a high-shine impact and add dimension.
You’ll need your lips to glitter too, so go for a lipgloss that has shimmer in it, like Make-up by Mario’s Professional Quantity Lip Gloss, which has a multi-dimensional shine to it.
When layered over a darker lip liner (whereas not confirmed, it’s speculated that Hailey used Mac’s lip pencil within the shade “Cork”), the gloss will make your lips look luminous.
2. Sustainable and Clear Magnificence
Sustainable and clear magnificence is all the time in!
The components in our make-up matter, as does our make-up’s affect on the planet.
Fortunately, magnificence manufacturers are taking steps to supply clear and sustainable make-up, with ingredient transparency, eco-friendly and recyclable packaging, refillable containers, and different measures.
Listed below are a few of our favourite clear make-up manufacturers with sustainable initiatives:
Store Sustainable and Clear Magnificence:
Saie Magnificence has partnered with a non-profit group to make recycling their merchandise simple and efficient.
After you end 5 of their merchandise (their Glowy Tremendous Gel is a private favourite of mine), you should use their pre-paid transport label to ship your empties to a particular sorting facility that ensures the packaging will get recycled correctly.
The model can be climate-neutral licensed, leaping bunny licensed, and free of probably dangerous components like GMOs, artificial fragrances, talc, parabens, and extra.
One other factor to look out for when searching for sustainable magnificence is refillable packaging.
For instance, RMS Magnificence’s clear basis is refillable, so the outer packaging could be reused and eliminates pointless waste, plus is made with clear components.
3. Monochromatic Make-up
We put on monochromatic outfits, so why not strive monochromatic make-up?
You’ll be seeing numerous this in 2024, which is nice information for make-up minimalists.
Monochromatic make-up means utilizing the identical colour in your eyelids, cheeks, and lips for a cohesive look. It additionally implies that you don’t want a number of magnificence merchandise to attain this make-up look; a single multi-use product will get the job executed by itself!
Not solely is that this development budget-friendly, however it is going to additionally lower down on the period of time it takes you to do your make-up.
It’s a lot faster to make use of one product throughout your face than to mess around with numerous shades, making the monochromatic make-up development ultimate for mornings if you’re operating late for sophistication or if you’re touring and don’t need to need to pack a ton of make-up gadgets.
Get the Look:
I really like how fast and simple the monochromatic make-up look is to attain — plus how reasonably priced it’s because you’ll solely want one multi-use make-up product reasonably than a number of eyeshadows, blushes, and many others.
Take e.l.f. Cosmetics Monochromatic Multi-Stick, which was created particularly for monochromatic appears to be like.
It prices solely $5, and its cream-to-powder formulation could be used in your eyes, cheeks, and lips (BTW, its small dimension makes it good for tossing into your bag for touch-ups on the go). Mix it along with your fingers for a pure flush of colour.
Ilia’s Shade Haze Multi-Use Pigment is one other versatile make-up product that can be utilized each as a cream blush and as a lip colour.
It encompasses a steel applicator that delivers a dewy look on the cheeks and a matte end on the lips, out there in flattering heat shades.
4. Pure Brows
Eyebrow tendencies come and go; during the last a number of years, we’ve seen them go from ultra-precise and sculpted-looking to tremendous fluffy and laminated.
In 2024, anticipate to see the return of pure brows.
The excellent news? This “development” is budget-friendly and ideal for low-maintenance girlies who don’t need to make investments numerous time or cash into their look.
So, reasonably than pay to get your brows laminated or shell out for tons of forehead make-up merchandise, think about holding your brows natural-looking this 12 months.
Get the Look:
For natural-looking brows, much less is extra.
You possibly can go away them completely untouched or use a forehead pencil that matches the colour of your eyebrows to fill in any sparse areas you will have (reasonably than additionally add form). Kosas makes an incredible one!
Skip any concealer round your brows — no “carving out” wanted right here.
As an non-obligatory step, brush a versatile, clear forehead gel via them for a little bit of maintain, minus the crunchiness or stiffness.
This Ami Colé Extremely-Flex Forehead Shaping Gel gives a light-weight formulation infused with care components to assist promote forehead progress, as properly.
This straightforward forehead approach will shorten your make-up routine and offer you an easy, pure look.
5. Skinny Eyebrows
The opposite forehead development for 2024? Skinny eyebrows.
I do know it couldn’t be extra reverse to the natural-looking forehead development, however hey, a minimum of you’ve got choices!
Impressed by the skinny eyebrow magnificence customary of the ’90s, this look has been gaining recognition due to stars like Doja Cat, Bella Hadid, Gabbriette Bechtel, and a sure viral TikTok filter.
Similar to all development cycles, issues that had been as soon as in type have a tendency to return again into trend yet again at a later time. So it’s no shock that after the previous few years of fluffy, brushed-up, laminated brows, ’90s-inspired skinny eyebrows are again to make a daring, contrasting assertion.
Get the Look:
In fact, you could possibly pluck or wax your bows to attain the ultra-skinny forehead look, however TBH, I wouldn’t suggest it.
Eyebrows are infamous for *not* rising again, so I’d keep away from taking that threat — particularly if, down the road, you’ll need fuller-looking brows once more.
You possibly can check out the thin eyebrow development briefly by utilizing some full-coverage concealer as a substitute of hair removing, which might yield everlasting outcomes.
By making use of a matte, full-coverage concealer (the NYX one above can be waterproof!) alongside your brows, you possibly can conceal them to your required thinness and get this look minus the long-term dedication.
6. Graphic Eyeliner
The longer term is now with daring, futuristic-looking graphic eyeliner appears to be like hitting the wonder scene in 2024.
Experiment with unconventional designs, brightly coloured hues, and shimmery, holographic touches, that are the final word technique to stand out in a crowd.
Celebs like Storm Reid and Ariana Grande are followers of this look, whether or not with colourful shades or by taking part in with clean house across the eyes.
This make-up development will let you faucet into your artistic facet and suppose exterior the field when doing all your make-up — something goes so have enjoyable!
Get The Look:
Liquid eyeliner is the important thing to reaching a graphic eye look, as it is going to let you “paint” on the liner without having to mix or tug on the pores and skin round your eyes.
Basic black liquid liner works, however you possibly can take it up a notch with a product like Fenty Magnificence’s Glitty Lid Shimmer Liquid Eyeliner, which is available in three metallic jewel tones that includes smudge-proof shimmer.
In the event you’re frightened that you just received’t have the ability to create your individual graphic eyeliner look, no worries: Simmihaze Magnificence’s Eye Play Glitter Pack does all of the give you the results you want!
Merely stick the glittery designs onto your eyelids, and also you’ll immediately obtain the graphic eye look… no eyeliner expertise crucial.
7. Pores and skin-Like Base
In 2024, actual pores and skin is in!
Gone are the times of carrying heavy, full-coverage, matte basis. As a substitute, embrace your actual pores and skin by choosing gentle protection merchandise like pores and skin tints, tinted moisturizers, and BB lotions.
The aim is to *improve* your pores and skin reasonably than fully cowl it up — and in the event you’ve been nurturing your pores and skin with a strong skincare routine, why not present it off?!
Get the Look:
A pores and skin tint with a pure end just like the Summer time Fridays Sheer Pores and skin Tint goes to offer you a extra even-looking complexion however feels weightless on the pores and skin.
The Summer time Fridays tint supplies a sheer tint of colour to decrease any redness and or pores, however its sheer-to-light quantity of protection, plus its hydrating properties (together with vitamin E and squalene), make it really feel extra like skincare reasonably than make-up.
Sporting SPF each day is a should, and Ilia’s Tremendous Serum Pores and skin Tint gives mineral SPF 40 safety, together with potent skincare advantages and light-weight protection.
The serum, which is infused with lively skincare components, is secure for delicate pores and skin and may enhance the look of your pores and skin over time; plus, it leaves a dewy, pure end.
8. Shimmery Lids
Flip up the flicker in 2024 with shimmery eyelids!
This make-up development is ideal for nights out in town or anytime you’re dressing up and need to go for a glam look.
Pack on a shimmery eyeshadow throughout your primary lid house, or begin with a matte shade and add a shimmer shadow over high for the same impact.
Additionally, think about eyeshadows with metallic, holographic, and iridescent finishes.
This eyeshadow development works in nearly each hue possible, however Selena Gomez’s shimmery ice blue eyeshadow look is very fashion-forward (anticipate to see tons of blue eye make-up appears to be like in 2024).
Get the Look:
It’s time to shine: don’t be afraid to pack on the glitter and shimmer throughout your eyes this 12 months.
You possibly can go for eyeshadows which can be already sparkly, like NYX’s Final Glow Pictures Liquid Eyeshadow. The liquid formulation goes to offer you a brightening, shimmery look with out flaking or fallout and is obtainable in daring hues, together with this blue shade much like Selena’s.
Another choice that may rework any plain eyeshadow right into a shimmery one is to make use of a shiny topper, like City Decay’s cult-favorite 24/7 Moondust Glitter Eyeshadow. You should use it alone or layer it over a matte eyeshadow for a luminous look.
Make-up by Mario’s Grasp Crystal Reflector is right for individuals who choose a much less intense (however nonetheless sparkly) look. It gives a translucent wash of shimmer for a highlight impact on the eyes with out colourful pigment.
9. Two-Tone Lips
Will you be daring sufficient to strive two-tone lips in 2024?
If that’s the case, you’ll be in good firm with Megan Thee Stallion, who rocked this make-up development at a latest occasion. Her high lip featured a darker shade, whereas her backside lip had a lighter shade, making a two-tone impact.
There are numerous variations that you would be able to check out, from absolutely contrasting colours to colours which have solely a delicate distinction in tone.
This artistic lip development additionally includes loads of shiny gloss, which is able to add to the attention-grabbing lip look.
Get the Look:
If you wish to get Megan’s actual lip look, you should use the precise Revlon merchandise listed within the breakdown above, together with the Colorstay Matte Lite Lip Crayon within the shade “On Cloud Wine.”
Begin with lining each your high and backside lip in the identical shade of lip liner, after which apply the lip crayon to solely your high lip for a daring look. (The identical could be executed with a lipstick or lip stain, too).
Then, apply clear lipgloss to each of your lips, like Fenty Magnificence’s Gloss Bomb, a non-sticky and ultra-glossy choice that has a luminizing impact.
10. Fake Freckles
Whereas fake freckles are usually not essentially a new make-up development, this look has ramped up in recognition and is ready to be enormous in 2024.
Fake freckles evoke the summery vibe of being sun-kissed and provides off the impression of pure, makeup-free pores and skin (which ties again into the skin-like base development we mentioned earlier).
In fact, in the event you naturally have freckles, all it’s important to do is embrace them reasonably than cowl them up with full-coverage basis or concealer. Fortunate you!
However in case you are freckle-free and need to check out this look — like Sydney Sweeney did — take a look at the merchandise under.
Get the Look:
Chances are you’ll be desirous about dotting an eyeliner pencil throughout your face, however the important thing to reaching realistic-looking freckles is to make use of a product with the correct formulation.
Freck’s The Unique Freckle pen will create fake freckles that sink into your pores and skin or basis reasonably than sit on high like eyeliner would, whereas Marylia Scott’s “What the Freckle?” is a waterproof choice that you just’ll have the ability to put on on the seaside this summer season.
Don’t be afraid to get your arms soiled, both: probably the most natural-looking fake freckles could be created by utilizing your fingers to blot the product round your face for a delicate, reasonable impact.
You too can use these merchandise to boost any magnificence marks or freckles you have already got for a bolder look!
What do you consider our 2024 make-up development predictions?
Which make-up development is your favourite? Did we miss any make-up tendencies? Go away a remark and tell us!